Retail Success Ebook Bundle
Collect two marketing ebook favorites: The Shopping Revolution and Global Brand Power
The Shopping Revolution, Updated and Expanded
The Shopping Revolution is a must-read for those in the retailing business who want to develop an effective strategy, entrepreneurs looking at starting their own business, and anyone interested in understanding the changing landscape in which they are shopping.
Global Brand Power
Filled with stories that reveal the latest in what leading companies are doing today to leverage their brands and based on solid research, Global Brand Power is the only book you will need to implement an effective brand strategy for your firm.