Wharton Digital Press Logo

This website does not support versions of Internet Explorer below version 9. Please try updating your version of Internet Explorer or using another browser. Thank You.

Wharton Digital Press  |  September 24, 2019

Rethinking Disruption

A New Book Examines How Companies Succeed by Disrupting in a World of Constant Change

Share about this on Facebook Tweet about this on Twitter Share on LinkedIn Google+

Disruption Mindset Cover“Disruption” seems like one of the most buzzworthy words in today’s business world. But one of the industry’s leaders thinks it’s being looked at and carried out all wrong.

In her new book published today by Ideapress Publishing, The Disruption Mindset: Why Some Organizations Transform While Others Fail, Charlene Li argues that “disruption” has been misused and misappropriated over the last couple of decades.

Li, the founder and principal analyst at Altimeter Group and advisor to several Fortune 500 companies, examines successful disruption stories of companies like Adobe, ING Bank, Nokia, T-Mobile, and more. Through their stories, interviews with disruptors across several industries, and research, Li aims to provide a path for leaders to transform their businesses through disruption.

She discusses topics like:

  • How leaders have approached disruption backwards, and how to create future growth;
  • How to create a strategy inspired by future customers;
  • Why innovation and disruption are not synonymous for breakthrough growth;
  • Simple secrets of successful disruptive strategies;
  • Leading a disruptive movement and developing disruptive leaders;
  • The “flux culture” operating system;
  • Balancing short-term execution against planning and investing for the future.

“To be competitive, it’s no longer enough to be innovative—you must have a strategy for disruption,” Li said in a press release. “Disruption is not an absolute, but rather, a continuum of skills that can be developed to transform a legacy business into a frontrunner.”

Li is the author of The Engaged Leader, which Wharton Digital Press published in 2015, as well as the New York Times bestseller Open Leadership. She is one of the foremost experts on business strategy and disruptive technology, and a sought-after speaker and advisor to many top global companies.

Related Books

Rethinking Disruption Cover ImageRethinking Disruption Cover ImageRethinking Disruption Cover ImageRethinking Disruption Cover ImageRethinking Disruption Cover Image